When it comes to creating stunning event stationery, the type of paper you choose is just as important as the design itself. But with so many different paper types and weights available, it can be overwhelming to decide which one is right for your project.
In this blog, we'll explore two important factors to consider when selecting paper for your event stationery: GSM and cardstock.
GSM, or grams per square meter, is a measure of paper weight that refers to the weight of a paper sheet in grams per square meter. This measurement is used to determine the thickness and sturdiness of a paper sheet and is an important factor to consider when selecting paper for your event stationery.
Generally, the higher the GSM, the thicker and sturdier the paper will be. For example, standard copy paper is usually around 80 GSM, while high-quality letterhead paper can range from 100 to 120 GSM. Event stationery, such as invitations and save-the-dates, typically requires a higher GSM to convey a sense of elegance and sophistication.
When it comes to cardstock, there are a variety of different types and weights to choose from. Cardstock is a heavier, more durable paper that's ideal for event stationery such as invitations, place cards, and table numbers.
One popular type of cardstock is matte cardstock, which has a smooth, non-glossy finish and is perfect for printing text and graphics. Matte cardstock is available in a range of weights, from 200 to 300 GSM, and is an excellent choice for elegant, understated event stationery.
For a more luxurious feel, consider using metallic or shimmer cardstock. These cardstocks have a subtle, reflective sheen that adds a touch of glamour to your event stationery. Metallic and shimmer cardstocks are typically available in weights ranging from 250 to 300 GSM.
Another popular type of cardstock is textured cardstock, which has a unique surface texture that adds visual interest and depth to your event stationery. Textured cardstock is available in a range of weights and finishes, from linen and felt to canvas and embossed.
When selecting paper GSM and cardstock for your event stationery, it's important to consider the overall look and feel you want to achieve. A higher GSM and heavier cardstock will give your stationery a more substantial feel, while a lower GSM and lighter cardstock will have a more delicate, airy feel.
Ultimately, the choice of paper GSM and cardstock for your event stationery will depend on your personal preference and the design of your stationery.
At The Design Bar we offer a wide range of paper types, weights, and finishes to suit any event and any taste. Let us help you create the perfect event stationery that reflects your unique style and vision.